The spotify mobile customer experience

Spotify has long been a rival to iTunes providing a radically different approach to music ownership transforming it into a streaming service of whatever you want moving away from the concept of your own store of music. Spotify has for some time offers this service through a desktop or mobile service but has restricted the use of the mobile service to premium paying usage only limiting free access to those using them through a desktop and prepared to accept the a advertisements. Spotify mobile is now also available as a free service to all those who had previously enjoyed the desktop utility. The service is much the same working the a native application but has a distinctly windows panel feel to it combined with some of the swipe left menu offering that Facebook pioneered. The ability to look up almost any tune and hear it for free is truly epic and the advertisement interruptions are a small price to pay for something so immense.