Monday 14 October 2013

The customer experience of a takeaway curry

We are a nation who love to cook from Great British bake off to Masterchef, every spare inch of broadcasting can be filled with wannabe Michelin star chefs sharing their views on the best way to sauté an aubergine. Alas we are not all gifted with the talent or time to devote entire days to preparing a glorious banquet and as a result many meals are not exactly TV worthy with a plate of baked beans regularly the food of choice for time and talent starved individuals. The takeaway makes a further case for not cooking deluxe dinners as we have the choice of a range of options for takeaway food with many offering to bring your food to your door so you can gorge uninterrupted on strictly come dancing awaiting the doorbell announcing the arrival of your takeaway dinner that required no more effort than a phone call.  While eating out is always king with cash strapped Britain the takeaway is one luxury we can justify as we bank the savings of staying in with the small pain of still having to do the washing up. This small inconvenience easily forgiven as we settle on our sofas with our dinner on our laps with all the family convinced their meal is the best choice from menu, a result of everyone being able to pick exactly what they fancied. Takeaway dinner. Epic customer experience from the comfort of your home. 

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