The customer experience of learning from YouTube

YouTube ( www.youtube.com ) is the second largest search engine in the world sitting behind its parent company google with the largest growing library of videos anywhere.   Youtube is currently reporting its growth rate at over a hundred hours of video added every minute with over a billion unique visitors each and every month. Huge!  The value of this vast array of video content for Joe Public is that if you need to learn how to do something there is likely to be an instructional video on how to do it. The range of videos is staggering and help is at hand from how to fix your dish washer to how to build your own surfboard. Never before has there been this depth of self service content available empowering people to take on challenges where they previously held little skill with a much more meaningful tool than the static text of a book or manual but video footage of someone addressing the challenge you face. This library is free and available for you to watch again and again to ensure you understand every view and step of whatever you are looking for. YouTube instructional videos. Epic from the home grown help to the polished professional corporate.