Wednesday 11 December 2013
The customer experience of virgin TV anywhere
Sky was the first paid TV service to offer a facility to watch your sky channels while on the move. This service makes a lot of sense to permit users to maximise the value they can derive from their TV subscription. Network permitting it means while on the train or on the go you can view your sky channels and remain connected. Virgin media have stepped into this space joining sky with their Virgin TV anywhere application available for iOS and android. This service gives you similar functionality allowing you to view channels remotely, use your smart device as a remote or set the recorder while away from home to never miss that vital episode of extreme fishing again. The live TV streaming service is a bit of a letdown however with only a restricted list of channels available that is fewer than you can watch for free from internet TV services such as the TV guide application. There is real opportunity for virgin media in this space but they need to make the remote viewing available for all (or at least most) channels and they also need to make it possible to watch items stored on your TiVo box that you might wish to watch from your iPad. Love the tech just hate the limitations on it right now. Could certainly be epic.
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