The Skype customer experience

Skype (www.skype.com) is a Microsoft owned product the uses voice over ip technology to deliver free voice and messaging services. Essentially this enabled phone, video and text messaging services without cost when connected to wifi so for devices without phone capabilities such as the iPod touch it converts them into a fully fledged communication device. Within the Skype Eco-system you can set up approved networks of people so only contact with approved individuals is possible allowing you to set it as a safe environment for grand kids to keep their grandparents updated on the latest activities at school. Skype is very much in the same space as WhatsApp which Facebook recently paid over the odds for but has been left somewhat unloved by Microsoft maybe once again missing some real opportunities for growth and market share. While not epic for a free service Skype is extremely useful and you have to suspect could have been even more epic with some more investment.