Thursday 28 November 2013

The customer experience of a tour of Wembley stadium

Wembley stadium plays host to major concerts and sporting events including home of the English national football team. There are cues to the past of English football throughout with Bobby Moore represented with his own suite and statue. The stadium itself is vast and modern in its architecture and fittings having replaced the previous Wembley towers in recent times. When the venue isn't hosting tens of thousands of spectators for a major event it makes its money hosting conferences and providing tours to members of the public. The tour takes you into the underbelly of Wembley where you are shown the route players and celebrities tread including a chance to venture onto the pitch although not onto the hallow turf. The tour guides are passionate in delivery and extremely knowledgeable about all things to do with the current ground and its history. A tour takes less than an hour but is a great insight into such a spectacular feature of the London skyline. Epic. 


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